# Key Metrics

PNDORAS BOX plans to generate 1000 ETH in revenue through Q3-Q1 2023 through 3 waves of VLANDS sales, before converting transactions to $PNDORASCOIN. VLANDS will be our primary source of revenue to build our game and help fuel our ecosystem.&#x20;

Our business model includes premium player membership, company NFT sales, transaction fees, and advertising revenue (purchased billboards and hologram space). Below is a breakdown of sales and transactions carried out in $PNDORASCOIN:

![](https://3840124326-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FqkuvVIRBiXFdqWeWMlmK%2Fuploads%2F76Vf2w0rtJqRucKDEsFu%2Fimage.png?alt=media\&token=3611bc6b-a3dc-4d03-a693-4b98ac6504bf)


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